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CHANEL 2020 Cruise

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Attendees of Chanel's 2020 Cruise collection witnessed some of the brand's finest couture. This season's vision included staples and frills, all with the central focus on travel. Pieces represented feminism in the most beautiful way, with a new perspective on what it means to be a stylish woman. Not only was each garment tailored to perfection, but they exuded a quiet confidence and level of comfort that is perfect for a cruise collection.
Among the standout pieces included boxy tweed blazers (a timeless Chanel must-have), bright colored jackets and colorful striped sweaters. The essence said refinement with a cool ease that a travel collection requires. Style has certainly changed over the centuries, but one thing remains: chic travel style. With the increase in casual fashion, Chanel was able to balance its inherent nature for flair and formality with the modern woman's desire for simplicity and functionality.
While jackets and outerwear stood out at focal points, it would be remiss not to mention the layering pieces, including crisp poplin shirts and blouses with intricate detailing. A common theme throughout the collection was romantic touches like bows and 3D floral appliques.
Rounding out the collection were the fabulous accessories accompanying each look. From mini hoop handle bags to double harness bags to leather pouches and even backpacks, the models were amazingly outfitted with statement bags for wherever their journey was headed. Quilted styles remain supreme, as do the signature double "C" logo and chain strap—because nothing screams Chanel more than these distinct features.
We don't know exactly where she was going, but what we do know is that the Chanel woman is going there in style. A staple in the resort/cruise collection history, Chanel didn't fail to impress yet again at its Cruise 2020 runway show. The theme—travel—was quite evident, in both the setting and the impeccable garments that floated down the runway. The venue—the Grand Palais in Paris—set a luxurious scene for the brand's resort collection.
At the helm of the house is a new name: Virginie Viard. After the death of fashion designer legend Karl Lagerfeld this past spring, it was an obvious choice as to whom would take over as lead designer. Viard, Lagerfeld's right-hand woman for nearly 30 years, made the seamless transition into the artistic director role, carrying on Lagerfeld's vision and staying true to the brand's core identity.
This year's show had many of the same styles and design inspirations for which Chanel has become known for. Most notably, tweed and a bit of preppy flair. However, this collection stood out as Viard's first, as she added her own personal spin on the classic essentials.
Guests filled the train style station, transporting all in attendance to a 19th century getaway. With a nod to an atmosphere of years gone by, the ambiance radiated sophistication and elegance, yet with the modern influence of today.
In all, the Beaux-Arts theme was a hit. Women of today can appreciate the history of Chanel in a thoroughly contemporary way. Viard proved she can master her position at the head of this legacy brand.

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Established by the revolutionary legend Gabrielle Coco Chanel, the luxury fashion house has been a long-standing icon in the ever-evolving industry. The luxurious brand is known for its simplistic elegant pieces that stand the test of time. Coco's signature pieces such as tweed suit skirts and quilted handbags still remain as the centerpieces of the brand. However, another significant figure, Karl Lagerfeld, has worked his magic onto the brand by adding personality to CHANEL. His touch of edginess, humor, fantasy, sexines and sophistication is obvious at each collection; every year, Lagerfeld pushes the industry with his fusion of fantasy with timeless fashion pieces.

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