Max Mara, founded in 1951 by Achille Maramotti, is yet another Italian fashion house to bless us with exquisite craftsmanship and superior taste. Offering looks for elegant, casual, and even bridal events, Max Mara is one brand that easily suits a variety of lifestyles. Max Mara boasts a range of diffusion lines––Sportmax, Max Mara Studio ’S Max Mara, Weekend Max Mara––which combine traditional tailoring with contemporary aesthetics. This Italian brand is famously known for its fusion of styles and is loved by elegant, sophisticated women around the world such as Catherine Middleton of the British Royal Family and American actress Sarah Jessica Parker. Discover Max Mara’s iconic fashion pieces in women’s clothing, men’s clothing, bags, accessories* and more.
Max Mara’s inception began through the generational talent in tailoring passed down from Maramotti’s grandmother and mother. Maramotti started his brand with coats, a foundation that Max Mara continues to shine in today. His simple and elegant cuts inspired by French haute couture were quickly brought to the public light. In 1981, the “101801”, a sleek coat woven from a luxurious cashmere blend, was designed by Anna Marie Beretta and quickly became the brand’s signature style. This iconic camel coat flattered all types of women and the spirit of the style continues to be seen in Max Mara’s collections today. Max Mara’s ready-to-wear label now expands into many more categories stemming beyond outerwear such as Max Mara shoes, dresses, bags, and more that you can explore on BUYMA’s online Maxmara shop.
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